Comments on: Projo hit by 61% drop in advertising since ’05; digital declining

By: Projo parent AH Belo’s board awards big raises to top bosses | WPRI.com Blogs

Tue, 20 Mar 2012 19:26:25 +0000

[...] less than a year after laying off and buying out Journal staffers. The paper’s work force fell by a third between 2008 and 2011. The Guild signed a new contract in February [...]

By: The Saturday Morning Post: Quick hits on politics & more in RI | WPRI.com Blogs

Sat, 17 Mar 2012 10:02:23 +0000

[...] From a business perspective, the most worrying part of The Providence Journal’s 2011 results wasn’t the sixth year of falling revenue - unfortunately, that’s almost a given in [...]

By: Why We Need the ProJo - Not For Nothing

Why We Need the ProJo - Not For Nothing — Fri, 16 Mar 2012 16:15:09 +0000

[...] the coverage of this story only highlights the importance of saving a paper plagued by plummeting advertising revenue and, too often, a less-than-inspiring response to Digital Age challenges. [...]

By: GuySmily

GuySmily — Wed, 14 Mar 2012 22:17:11 +0000

The Projo helped the decline of the business climate by engaging in news bias in favoring the Democrats in Rhode Island. The Democrats are destroying Rhode Island and have made our state rank dead last for business climate. The Pro Jo reaps what it sews. Because we are now so business unfriendly, the Pro Jo is now fighting to survive. There is a lesson here for media and business case studies everywhere….

By: Can the ProJo stop the bleeding? « On Politics

Can the ProJo stop the bleeding? « On Politics — Wed, 14 Mar 2012 15:18:47 +0000

[...] Internet set off a tsunami for the newspaper industry, with ongoing consequences for the ProJo, as Ted Nesi reports: Advertising sales at The Providence Journal plunged by more than 60% over the last six years, [...]

By: Former Advertiser

Former Advertiser — Wed, 14 Mar 2012 14:19:50 +0000

This helps validate my decision to stop advertising in the Projo this year. I see that moving its marketing staff to the janitorial staff and outsourcing the work to the Nail advertsing agency has really worked wonders for the Projo. My former Projo advertising sales rep has to be breathing a sigh of relief that he took a buyout.

By: Mr. fish

Mr. fish — Wed, 14 Mar 2012 10:58:15 +0000

Since the the belojo alienates most of RI with its trite reporting and far right ring anti public sector diatribes, it’s no wonder circulation has dropped.

By the way, play along with game with me: note the stealth columnist named Susan Berge who appears in the lte section nearly every other day. As the Church Lady used to say “coincidence?”

By: Jake

Jake — Wed, 14 Mar 2012 10:39:20 +0000

Have the Journal’s advertising rates dropped commensurately with circulation, or do they have about the same number of advertisers paying lower rates because of lower circulation? I expect it is a combination of both, but wonder when the economic model for the Journal is no longer sustainable. I also suspect that in addition to demographics, the Journal’s editorial policies have contributed to the lost circulation, since they have managed to anger both right and left on various issues.

By: Jim Donahue

Jim Donahue — Wed, 14 Mar 2012 10:11:12 +0000

Print media is dead.